Facebook ads alternatives 2023, best winner, Are Google and FB getting worthless? AI answers

Gadi Gertel, GERTEL

There are several alternative platforms to Facebook Ads that you can use in 2023. Some popular options include:

• Google Ads: This platform allows you to create and run ads on Google search results, websites, and apps.

• Twitter Ads: Twitter's advertising platform allows you to reach users based on their interests, keywords, and behaviors.

• LinkedIn Ads: LinkedIn's advertising platform is designed for B2B marketers and allows you to target ads to specific job titles, industries, and company sizes.

• Instagram Ads: Instagram's advertising platform allows you to create and run ads on Instagram, which is owned by Facebook.

• Pinterest Ads: Pinterest's advertising platform allows you to create and run ads on the Pinterest platform, which can be effective for reaching users who are in the research phase of a purchase.

It's worth noting that most social media platforms have their own ad networks, so you can use them to reach your target audiences. These are just a few examples, but there are many other options available.

The best value-for-money Ads platform It can be difficult to determine the best value-for-money ad platform, as it largely depends on your specific business goals, target audience, and budget. However, some platforms may offer better value for money than others, depending on your use case. Google Ads (formerly Google AdWords) is often considered to be a cost-effective option for many businesses, as it allows you to set a specific budget and bid for specific keywords, which can help you reach your target audience at a lower cost. Additionally, Google Ads has a wide reach and can be used to target users across the web, including on Google search results, YouTube, and other websites. Facebook Ads are also popular among businesses and can offer good value for money. The platform has a large user base and allows for targeting ads to specific demographics, interests, and behaviors. Another option to consider is LinkedIn Ads, which is designed for B2B marketers and allows you to target ads to specific job titles, industries, and company sizes. LinkedIn Ads can be more expensive than other options, but it can be a cost-effective way to reach decision-makers at specific companies. Ultimately, the best value for money ad platform for you will depend on your specific business goals, target audience, and budget. It's a good idea to test different platforms and see which works best for you.

Is it true Google and FB are getting worthless ?

It is not accurate to say that Google and Facebook are becoming "worthless." Both Google and Facebook continue to be major players in the digital advertising industry and have large user bases.

Google is the most popular search engine in the world and generates a significant amount of revenue from advertising. Google's advertising revenue comes from a variety of sources, including Google search, YouTube, and other websites that use Google's ad network.

Similarly, Facebook is one of the most popular social media platforms in the world and generates a significant amount of revenue from advertising. Facebook's advertising revenue comes from ads on Facebook and Instagram, as well as its Audience Network, which allows advertisers to reach users on other websites and apps.

That being said, both companies have faced and continue to face some challenges such as privacy concerns, data breaches, and regulatory pressures, which could potentially impact their revenue in the future. However, both companies have taken steps to address these issues and continue to innovate and adapt to the changing digital landscape, which will help them to maintain their position in the market.

It's worth noting that any company's performance can be affected by many factors, such as market conditions, consumer behavior, and competition. It's hard to predict the future, and the industry is always changing, so it's important to keep an eye on the trends and development.